1973-2023 | 50 YEARS LOTTO

LOTTO SHOES LIMITED EDITION

It's Lotto's birthday! The celebration will mark the first 50 years of activity of the historic Italian sports company.
50 years that have written a history made of champions, craftsmanship and Made in Italy.
For the occasion, Lotto has created an exclusive edition of four iconic sports shoe models. Each of the four models tells the double thread linking Lotto to the world of sport.

The four exclusive models will be unveiled during 2023, the year Lotto celebrates its 50th anniversary.
The celebratory journey, which began with the launch of Stadio Gold 50 Years,
continues with the release of Stadio Icon 50 Years.

STADIO ICON 50 YEARS
Limited Edition Lotto Shoes

The exclusive Stadio Icon 50 Years is produced in a limited edition of 1200 pieces.

These Lotto limited edition shoes pay homage to the shoes worn worn by some of the greatest champions in the history of football, including Andriy Shevchenko (Golden Ball 2004), Cafu (2 times World Champion, 1994 and 2002) and Carlo Ancelotti (winner of the Champions League both as a player and as a coach). A true memorabilia display, designed to pay tribute to the World's best-loved sport and the impact that Lotto has had on it.

The Stadio Icon football bootsare characterised by the leather upper presented in a combination of pearl white and green colours. Inevitable is the shiny losanga that, together with other details such as the Italian flags in cloth sewn on the back and the logo created ad hoc for the anniversary on the upper, become distinctive elements that tell of Italian know-how.

Stadio Icon will be presented in a special celebratory packaging, which will hold the product while becoming a display of an object that will find a place in the hearts of collectors and fans alike.

Stadio Icon 50 Years shoes are only available while stocks last!

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